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Tag: Matt Cole

  • Strive Adds $143 Million in Bitcoin as Treasury Firms Return to the Market

    Strive Adds $143 Million in Bitcoin as Treasury Firms Return to the Market

    Strive has purchased another 1,800 Bitcoin worth approximately $143 million, continuing its aggressive cryptocurrency accumulation strategy and expanding one of the largest corporate Bitcoin treasuries.

    CEO Matt Cole said Monday that Strive paid an average of $79,431 per Bitcoin for the latest purchase. The transaction brings the company’s total holdings to 23,156 BTC, valued at approximately $1.76 billion at the reference price cited in the disclosure.

    Strive expands Bitcoin treasury strategy

    The purchase follows Strive’s recent $81 million Bitcoin acquisition alongside a share sale. The company trades on the Nasdaq under the ticker ASST after merging with Asset Entities earlier this year.

    Strive was initially co-founded by entrepreneur-turned-politician Vivek Ramaswamy. It is among a growing group of public companies that have adopted Bitcoin treasury strategies, raising capital to accumulate the asset and link their financial performance to its price.

    The approach was pioneered by Michael Saylor’s Strategy and has attracted numerous imitators over the past year. However, corporate Bitcoin treasury strategies carry significant risk because of the cryptocurrency’s volatility.

    Corporate crypto buying resumes

    Strive’s latest purchase comes amid renewed buying across the sector as Bitcoin has rallied. Strategy ended an approximately two-month pause with a $370 million Bitcoin purchase this week, its first since June, after a market recovery pushed its position back into profit.

    Tom Lee’s Bitmine also made its largest Ethereum purchase since June, highlighting how crypto treasury companies have resumed accumulation as prices recovered.

    Bitcoin traded at around $78,600 on Monday, slightly lower on the day but on track to finish August with a gain of more than 24%, which would make it the cryptocurrency’s strongest month since 2017.

    Strive’s average purchase price for the latest tranche is slightly above current market levels, leaving the new Bitcoin investment roughly at break-even for now.

  • Strive Buys Another 1,800 Bitcoin, Pushing Holdings Above 23,000 BTC

    Strive Buys Another 1,800 Bitcoin, Pushing Holdings Above 23,000 BTC

    Strive has added another 1,800 Bitcoin to its corporate treasury in a purchase worth $143 million, according to CEO Matt Cole. The company paid an average of $79,431 per Bitcoin, increasing its total holdings to 23,156 BTC.

    At Bitcoin’s price of approximately $78,000 at press time, Strive’s cryptocurrency holdings are valued at about $1.76 billion.

    Strive acquired an additional 1,800 $BTC for $143M at an average cost of $79,431 per bitcoin, bringing total holdings to ₿23,156.$ASST $SATA pic.twitter.com/6ztKhC4PFF
    — Matt Cole (@ColeMacro) August 31, 2026

    Strive accelerates Bitcoin accumulation

    Strive has increased the pace of its Bitcoin purchases in recent months. The company added another 1,110 BTC last week, as previously reported.

    Cole also published a chart on X showing Strive’s acquisitions over roughly the past year. The chart indicates that the company has completed an increasing number of Bitcoin purchases since March.

    Strategy and Bitmine also expand crypto holdings

    Strive’s latest purchase is the third major cryptocurrency acquisition announced by a prominent company today.

    Strategy resumed its Bitcoin buying after a two-month pause, spending $370 million to acquire 4,603 BTC.

    Bitmine also expanded its cryptocurrency portfolio by purchasing 53,501 ETH. The former Bitcoin miner’s total Ethereum holdings have now surpassed 5.9 million ETH, representing 4.8% of the asset’s circulating supply.

    If you want to learn more about Strategy’s latest moves or the broader cryptocurrency market, watch our video below.

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  • Strive CEO Predicts Bitcoin Could Surpass $500,000 in Four to Five Years

    Strive CEO Predicts Bitcoin Could Surpass $500,000 in Four to Five Years

    Strive Asset Management CEO Matt Cole has projected that Bitcoin could surpass $500,000 within the next four to five years, citing accelerating erosion of the U.S. dollar’s purchasing power as the primary catalyst. In a recent interview, Cole argued that fiscal pressures and monetary expansion will drive capital toward the digital asset as a store of value, reinforcing a narrative gaining traction among institutional investors.

    Macroeconomic Foundations Behind the Forecast

    Cole’s outlook centers on structural concerns regarding U.S. fiscal policy. He highlighted the expanding national debt and the potential for accelerated money supply growth as forces that could weaken the dollar more rapidly than observed over the past 15 years. Data from BitcoinTreasuries, which tracks corporate Bitcoin holdings, indicates this view aligns with a broader institutional shift toward treating Bitcoin as a hedge against inflation and fiat depreciation.

    While Bitcoin’s historical volatility remains a factor, its adoption as a treasury reserve asset by public companies and increasing integration into mainstream finance have strengthened the case for long-term allocation. Cole’s four- to five-year horizon reflects a medium-term conviction distinct from the short-term speculation common in crypto markets.

    Market Implications of a $500,000 Bitcoin

    Reaching $500,000 would represent roughly a fivefold increase from current levels. Such a move would likely trigger significant capital reallocation, potentially diverting funds from traditional safe havens like gold and U.S. Treasuries. Analysts point to Bitcoin’s fixed supply of 21 million coins and decentralized architecture as structural advantages for investors seeking protection against currency devaluation.

    However, skeptics emphasize that price trajectory depends on a complex interplay of regulatory developments, technological evolution, and market sentiment. The prediction, while bold, mirrors a growing institutional appetite for digital assets. The coming years will be pivotal in determining whether Bitcoin cements its role as a mainstream financial asset or remains a speculative vehicle.

    Investor Takeaways: Diversification and Risk Management

    For retail investors, Cole’s forecast underscores the importance of monitoring macroeconomic trends and their impact on asset valuations. If dollar depreciation accelerates, assets like Bitcoin may offer a hedge — but they carry elevated risk and volatility. Diversification remains essential, and any exposure should align with individual financial goals and risk tolerance.

    Frequently Asked Questions

    What is Strive Asset Management?

    Strive is an investment firm co-founded by Vivek Ramaswamy, focused on asset management with a mission to promote corporate accountability and shareholder value. The firm has been vocal about its views on Bitcoin and other digital assets.

    Why does Matt Cole believe the dollar will decline faster?

    Cole points to factors such as rising national debt, potential monetary expansion, and fiscal policies that could accelerate the erosion of the dollar’s purchasing power compared to the past 15 years.

    Is a $500,000 Bitcoin price realistic?

    While the prediction is ambitious, it is not impossible. Bitcoin has shown significant growth over the past decade, but such a price would require substantial market adoption and favorable macroeconomic conditions. It remains a speculative outlook.

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